Brand News

Celebrating Innovation: Parfait's Collaboration with Celebrity Hairstylist JStayReady's Wig Collection
Ladies and gents, we're elated to announce the latest breakthrough in beauty and technology! JStayReady, the iconic celebrity hairstylist who has dazzled us with looks for stars like Doja Cat,... Read more...
Parfait Co-Founders Journey to Martha's Vineyard for a Pioneering Event: A Trip That is More Than Beauty Deep
Parfait was recently in the spotlight when our co-founders & sisters, Isoken Igbinedion and Ifueko Igbinedion, took an exhilarating trip to Martha's Vineyard. Their journey to this iconic island was... Read more...
Parfait's Impactful Moments at the 38th Annual National Alopecia Areata Foundation Conference
At Parfait, we are committed to making a meaningful difference in our communities lives, but especially for individuals affected by hair loss conditions such as Alopecia. We recently had the... Read more...
Wigs for Hair Loss
Wigs and hair loss are often viewed in a negative light. The average person experiences hair loss at a rate of roughly 100 to 200 hairs per day, but variables... Read more...
How to Choose Wigs for Alopecia
Alopecia is a Latin word that means “baldness”. Alopecia areata is an autoimmune disorder that causes hair to come out, usually in clumps and/or patches. Read more...